It's really quite simple to get started. You just have to have a mailing list and something to promote, sell, or announce. I know you are thinking, oh really Neal, you make it sound too easy. Yes, I will agree that it does take some work to get started and to grow your list. If you have a list in place and are ready to use it, hurray for you. If you don't I'll help you start and grow one - a list of any size will work and you have to begin somewhere. I have used MailChimp (you'll find their link below or on the resource page) for several years now and find them to be most reliable.
First let's think about what you want to do with your mailing list. Answer these questions:
- What do you want to promote, sell, or announce?
- Who is your customer? Age, gender, interests, where do they hang out on the internet?